Tag: motivated sellers

Kathy Kennebrook Speaks at Robyn Thompson Millionaire Convention in Orlando on October 17, 2013

If you are going to be in Florida this coming week you have to come and join me at Robyn Thompson’s 6th Millionaire Mastermind Convention in Orlando Florida. This is an amazing 4 day event that will blow you away with all the great information you will learn to build your Real Estate Investing business. AND at the end of the event Robyn is even giving away a car!!!!

I will be teaching a 3 hour class on Thursday October 17th starting at 1:30 pm to show you how to find all the leads and lenders you need for your Real Estate Investing biz. I will be showing you real deals from my own business and sharing tons of great information to grow your business. This is going to be an amazing 3 hour session with me!!

Go to www.robynthompson.com and get Registered right now!!! There are still some tickets left to this amazing event. See you at the Rosen Plaza Hotel!! You do not want to miss this amazing opportunity to grow your business!!!

Kathy Kennebrook Discusses Creating Your Letter for Direct Mail Campaigns For Finding Motivated Sellers

Marketing Tip # 18- Formatting a Marketing Letter to Find More Sellers-
“Touch” Your Seller With “The Solution” To Their Problem. Focus On The Needs Of The Specific Seller You Are Marketing.

Keep It Simple. The Grammar doesn’t Have To Be Perfect.

Use Simple Language; Don’t Fill Your Letter With Big Words Or “Industry Jargon” That Your Seller Might Not Understand.

Use Paragraphs And Spacing So There Is A Specific Break Between Thoughts.

Begin With A Powerful Headline Or First Sentence To Grab Their Attention And Hold Their Interest.

Use A Font And Font Size That Is Easy to Read.

List the benefits to the Seller of choosing to work with you.

Use a powerful “P.S.” in your letter to get them to take action. My personal favorite is “Contact us now since we budget to purchase a certain number of homes each month”

Don’t forget to tell the seller how you would like them to contact you but give them as many options as possible.

These few little hints will help you develop a powerful direct mail campaign. If you are looking for a direct mail system already done for you be sure and visit my website at www.marketingmagiclady.com. While you are there sign up for Kathy Kennebrook’s Free Monthly Newsletter!!!

Kathy Kennebrook (The Marketing Magic Lady) Discusses Finding Even More Motivated Sellers By Compiling Unique Mailing Lists

Marketing Tip #17- Compiling Other Types of Mailing Lists for Your Real Estate Investing Business-

Here are some great ideas on finding unique lists to locate more motivated sellers and create even more profitable deals for your Real Estate Investing Business.

Evictions
Inherited Properties
Marriage Listings
Divorce Listings
Obituaries
Bankruptcy
Expired Listings
For Sale By Owner
Quit Claim Deeds
Military Transfers
Vacant Houses
Attorneys
Auction Houses
Storage Units
Disposal Services

For more information on these and many other Direct Mail Marketing Techniques be sure and visit my website at www.marketingmagiclady.com. While you are there be sure and sign up for my free monthly newsletter.

Kathy Kennebrook Discusses- Why Should You Develop A Marketing Strategy For Your Real Estate Investing Business?

We all know that developing an effective marketing strategy is essential to getting any business off the ground especially your real estate investing business. Educating yourself and discovering how to locate and motivate potential sellers to contact you is a must in making your real estate business a success.

You must be able to locate prospects who want to do business with you. You must find the sellers who need to sell, not just want to sell their properties. This is essential to your success as a real estate investor.

Marketing is also a numbers game, the more leads that come in, the more opportunities you will have to make deals. You won’t buy every deal that comes your way, but when you develop a machine that brings in quality leads, you will be able to pick and choose the deals you want to do. You will quickly learn to recognize quality prospects.

You must also be able to recognize the difference between using a shotgun approach and using a targeted approach when marketing to motivated sellers; otherwise you will waste marketing dollars. Using a shotgun approach such as signage, business cards or generic letters will bring in a lot of leads, but very few of them will be qualified motivated sellers.

Using a highly targeted approach to locate motivated sellers will bring in fewer leads, but they will be much more highly qualified leads and bring you a much higher number of profitable deals. One is not necessarily better than the other; you need to integrate both types of marketing in your business in order to bring you the highest number of deals.
Be sure and visit Kathy Kennebrook’s website at www.marketingmagiclady.com for all the marketing information you need for your real estate investing business. While you are there be sure and sign up for Kathy Kennebrook Free monthly newsletter.

How To Get Realtors Working For You In Your Real Estate Investing Business By Kathy Kennebrook

One of the questions I get a lot is “how do I find a Realtor to work with?” There are many ways to do this. You can find one by asking other investors who they use. They may or may not want to share this information with you. You can also go to your local real estate club. There are always Realtor/Investors at those meetings. Another way to find a Realtor to work with is to check with the Board of Realtors and find Realtors who specialize in investor properties. This type of Realtor may also work with bank owned properties which can also net you some really great deals, especially in today’s market where there are so many foreclosures and motivated sellers.
You need to find a Realtor who is going to do a good job for you. Make sure the Realtor you pick is at least a broker-salesman. These types of Realtors have usually been in the business for a long time and have a lot of experience in dealing with all kinds of properties and situations. You also want to work with a Realtor who is motivated to bring you deals and buyers.
Once you find a really experienced Realtor, they will know how to find deals for you and how to sell houses no matter what market cycle you are experiencing where you live. You also need to find out whether the Realtor works for a big company or if they have decision making power when it comes to negotiations. If you are in the “heat” of negotiations on a deal and each party is working hard toward making the deal work, you need to make sure your Realtor can make a negotiating decision such as adjusting commission without having to stop to contact their broker or office manager for approval. Just this one difference can make or break a deal for you.
There are several services your Realtor should be providing for you. Your Realtor should be helping you acquire leads by supplying you with current MLS listings with key words in them such as “motivated seller”, “handyman special”, “needs TLC”, “bring offers”, “possible owner financing”, “estate” and other phrases that will tell you the seller is motivated to make a quick sale. These are very good leads for you to follow up and make offers on. You also need to make sure that your Realtor is willing to act on these leads for you immediately. My Realtor also sends me specific MLS listings daily based on specific parameters I have supplied for him. I look through these listings on a daily basis to find properties I might be interested in making offers on. This is just one of many marketing tools I use in my real estate investing business to find new leads and deals.
For more information on how to Find Realtors for your Real Estate Investing Business AND all the marketing tools you need visit my website at www.marketingmagiclady.com